How to Choose the Perfect Aesthetic for Your Office Space

BizAge Interview Team
An office

Your office space is more than just a place to work; it's a reflection of your brand, culture, and values. Kind of like how your home is an extension of you and who you are; you basically want the same to be said for workspace, too; this is especially apparent if you’re a business owner. Seriously, the aesthetic of your office plays a crucial role in creating an environment that inspires creativity, fosters productivity, and promotes well-being among your team members. If you want this to feel even better than a home, then, by all means, go for it! 

But even if it’s just you, the effect will probably be the strongest on you. So, just like your home, how can you choose the right aesthetic? This is especially important since your office space is more of a public space. Well, here’s how you can find the perfect aesthetic!

It’s Helpful to Have this Match Your Brand Identity 

Before diving into design decisions, take the time to understand your brand identity and what you want to communicate to employees, clients, and visitors through your office space. Even if this is nothing more than a home office, you still want people to see the background since this will basically play a role in how it reflects on you. 

So, in general, it’s going to be a good idea to just consider your brand's personality, values, and target audience and use these insights to inform your aesthetic choices. Whether your brand is modern and minimalist, rustic and cosy, or vibrant and eclectic, ensure that your office design aligns with your brand identity to create a cohesive and authentic experience. For example, if you’re a more carefree brand that still stays professional and serious, then a mid-century modern aesthetic and decor would be a nice way to showcase that. 

Consider the Company's Culture

Seriously, even if this is only you and no team members, you're still going to want to think about this because, yes, there is still a company culture. With that said, it’s going to be a good idea to just keep in mind that your office aesthetic should also reflect the unique culture and ethos of your company. 

So, you should think about the values and principles that define your organisation's culture, as well as the needs and preferences of your team members. Are you a collaborative startup that thrives on open communication and teamwork? Or are you a traditional firm that values professionalism and discretion? 

Again, even if it’s literally just you, you’ll still have some type of culture. So be sure to tailor your office design to accommodate the specific needs and preferences of your team, fostering a supportive and empowering work environment.

This Still Needs to Be Functional

Any interior designer will outright tell you that the space is going to absolutely need to be functional; it’s even more important than the aesthetics itself, truthfully. While aesthetics are important, it's equally essential to consider the functional requirements of your office space. This is a workspace, so this by far needs to come first.

Think about how your team members ( or even just you) will use the space on a day-to-day basis and prioritise features and amenities that enhance productivity and comfort. While sure, a small circle desk might be a cute idea if you’re going for a more quirky aesthetic, but you need to think of functionality and how much work you can get done, such as with a those luxury executive desks (sersously these are amazing). 

So you’ll really need to consider other factors like as ergonomic furniture, the lighting and how it spreads in the room, how well soundproofed it is, and even how flexible the work areas them selves can be (based on how people may want to work). But in general, there really needs to be a balance to this.

Draw Inspiration from Your Surroundings

Why not go ahead and take inspiration from your surroundings? Honestly, this will massively help in creating a unique and memorable office aesthetic. It really doesn’t matter if you're located in a bustling urban center, a serene countryside, or a vibrant cultural hub; just be sure to draw on the local landscape, architecture, and culture to infuse your office design with personality and charm.

Incorporate elements such as local artwork, materials, colors, and motifs that reflect the spirit of your location, creating a sense of place that resonates with employees and visitors alike. If you plan to have people, like clients, come to the workspace, then something like this could look really good for you. 

Written by
BizAge Interview Team
February 8, 2024
Written by
February 8, 2024